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Great stories. Great brands.
All in one place.
This is where I share what’s working — from marketing insights to products I love, brands doing it right, and the stories that deserve to be seen.
Small Business Spotlight: Bones and Beans Creative
A look at Bones and Beans Creative Studio—11 years of perfect reviews, custom craftsmanship, and a founder who actually cares. Here's why Monica Baker's small business is worth knowing.
What I Learned Managing Social Media for Big Brands That Small Businesses Get Wrong
Big brands aren't doing anything magical with their marketing. They just don't skip the basics. Here's what I learned at Canon, Scholastic, and Accenture that applies to any size business.
AI Slop Is Everywhere—How Small Businesses Can Use AI Without Creating Garbage
AI-generated content is flooding the internet, and consumers can tell. Discover how small businesses can leverage AI as a powerful tool without creating the "slop" that's eroding brand trust and authenticity.
When I Realized AI Could Slip Under the Radar—and What We Can Do About It
Most AI copy falls flat. Learn the anti-slop checklist for using AI tools to create authentic business content and build real connections.
ChatGPT Isn't Just for Tech Bros Anymore: What 700 Million Users Are Really Doing With AI
700 million people use ChatGPT weekly, and 68% hide it from their boss. I dug into the largest AI usage study ever—the results will surprise you.
The Collapse of Social Media Isn't a Crisis—It's Time for a Reset
As social media shifts away from genuine connection and toward mass broadcasting, it’s time for a reset. This post explores why the decline of traditional social platforms isn’t a crisis, but a chance to rediscover real, local, and meaningful relationships, both online and off.
The Innovators’ Roast: A Monthly AI & Entrepreneurship Meetup in Long Island
Join The Innovators’ Roast — a monthly meetup in Long Island, NY for entrepreneurs, creatives, and AI-curious minds to connect over coffee, community, and innovation.
Goodbye Coffee Catastrophes: My Love Letter to Rivian R1S All-Weather Floor Mats
Spilled coffee used to mean two hours of soaking and scrubbing my Rivian’s carpet mats. Now it takes three minutes and a simple wipe, all thanks to the R1S All-Weather Floor Mats. They fit perfectly, handle every mess with ease, and keep your interior looking sharp with that bright yellow Rivian logo. Your nose, your weekend, and your resale value will be glad you upgraded.
How I Bundled My Ornamental Grasses with the GOAT of Garden Ties
Tame your garden (or garage) with the reusable tie that does it all. See how the Twisted Goat made pruning my ornamental grass a breeze—no waste, no hassle, just wrap, clip, and trim.
The Power of Social Connection
In the wake of Hurricane Helene, Asheville has shown the true power of community. Businesses like East Fork are stepping up, offering 30% off to support employees and fund local relief efforts. I love the quality of my plates and bowls from East Fork, but what means even more is knowing my purchase supports our community when it’s needed most. Let’s come together to help Asheville rebuild—one small action at a time.